The question that was asked of them was: "Is the project suitable for the age range (6-11), and does it come across as 'forceful' rather than educational?"
Responses:
- I love this idea, I think it does come across as educational and NOT forceful, as it is very colourful, child friendly and not "preachy". I also agree that the age range is suitable, however personally I would just say 6+ as the design and likeability of it means it has potential to appeal to older audiences!
- Really nice idea! The illustrations and type choice are successful and appropriate to age range. Content is good, I don't know if 6-11 would make pancakes though, maybe address they need adult help?
- The Kaleasaurus Rex is quite possibly the cutest thing ever. The overall approach is gentle and not at all pushy which is refreshing in comparison to work by peta etc. The book could come with vegan kids snacks? Or be given to kids in vegan shops? All in all, very cute and I want kids so I can give them this!
- It seems like a very well thought out and researched project. I particularly like the story about The Kaleasaurus Rex - its humorous and well designed. I also love the logo - very expressive and friendly. I would play around with type on the recipe a little. As a kid, I used to go on the internet just to play games, maybe make a game aimed at children that can inform but also be enjoyable.
- Really good, you have produced so much quality work. Maybe address the pancakes being an activity to be done with help? You could do like a "Wheres Wally?" but with veg. Include animals as friends, not food!
- Doesn't come across as forceful at all - the illustrations have a very soft and friendly appearance. Perhaps 6 is a little too low for the age range - as some of the words in the word search may be too big for them and they would need parental assistance for cooking the recipes, however it's effective in being educational! Maybe you could create a few small packs more specific to each age group, e.g. the pack for really young kids (6 and below) could include colouring pages amongst other things, then the pack for older kids cold contain more recipes and more complex word searches?
Analysis:
The feedback was extremely positive, with the only issues concerning the age range. Some felt that the age range could be limiting to the success of the activity pack, while others felt that 6 could be too young for some of the activities. The suggestion of making a separate pack for a younger audience is a great idea but unfortunately due to time constraints of the brief it wouldn't be feasible.
Overall the positive feedback on the project so far means that it's heading in the right direction, is suitable for the audience and isn't being forceful on the children - which is one of the main concerns for this brief.
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